Privacy Policy

After registering on our website, when you purchase products or services, we will access your pertinent information and keep a history of your transactions. We use this information to process your orders and to better assist you when you contact us. We also use this information to improve our product and service offerings and to maintain customer service levels. When you return previously purchased merchandise, requesting a refund or exchange, we will request your name, address, phone number and the reason for the return. We collect this information to process your return, to help prevent fraud, and to assist us in maintaining quality control.

liviabeauty.ca uses your personal information to continually assess and improve our product offerings and to improve customer service. We may use your information to provide you with details of products and services, and to inform you of upcoming or current sales and promotional offers. When you register online or participate in surveys, you will have the opportunity to sign up for emails about our products, services, sales and special offers. We may also send you mail, email or otherwise contact you with information regarding our products and services.

When you voluntarily provide your mobile phone number through our website forms or opt-ins, you may receive SMS messages from liviabeauty.ca regarding order updates, promotions, special offers, or other relevant product and service information. These messages are sent through a third-party SMS communication platform. Your phone number and message interaction data may be collected and used solely to deliver these communications on our behalf. Your information will not be sold or shared outside of this purpose. Message frequency will vary based on your activity and consent, and standard message and data rates may apply depending on your mobile service provider. By subscribing to SMS messages, you consent to receive automated promotional and informational texts. Consent is not a condition of purchase. You may opt out at any time by replying “STOP” to any message, or contacting our customer service for assistance. For help, reply “HELP” or visit our website for more details.Toggle Content

We use your feedback, suggestions, survey information and comments solely to monitor and/or improve liviabeauty.ca websites, customer service, and our product and service offerings.

We employ the highest level of security encryption, to keep your data safe. We employ a 3rd party, global leader of secure payments that is certified as a PCI Secure Provider Level 1. This is the most stringent level of certification available in the payments industry. Which is achieved by using the best-in-class security tools and practices to maintain a high level of security. All sensitive transaction data employs advanced secure encryption to keep your data private and safe.

liviabeauty.ca does not trade or sell personal information. We share information with service providers when needed to operate the store, process payments, deliver orders, communicate with you, prevent fraud, measure site and campaign performance, and advertise our products. These providers include payment and shipping services and the analytics and advertising providers described in this policy. They may process information only under their own service terms and applicable instructions. We may also disclose information for legal requirements or a business transfer as described below.\n

liviabeauty.ca reserves the right to transfer any information we have about you in the event we sell or transfer all or a portion of our business or assets to a third-party acquirer.

Please note that liviabeauty.ca must provide your personal information in response to a search warrant or other legally valid enquiry or order, or to an investigative entity in the case of a breach of an agreement or contravention of law, or as otherwise required by law. We may also disclose personal information to assist us in collecting a debt owed by you.

When you visit our sites we may collect page and landing paths, referring website, campaign tags, shopping events, order events and values, IP address, browser user-agent, device/browser details, and performance measurements. We use aggregate and event-level information to operate and improve the storefront, understand acquisition channels and campaigns, measure advertising, prevent abuse, and troubleshoot delivery.\n

Our sites use essential cookies for account, cart, checkout, language, currency, delivery, security, and other storefront functions. We also use measurement and advertising cookies and click identifiers from Meta, Google, Microsoft, and Pinterest. Umami is configured without analytics cookies and receives sanitized URLs without customer identifiers. The measurement preference is stored in livia_optional_measurement as v1.granted or v1.denied for 180 days. Use “Privacy choices” in the footer to opt out or re-enable measurement. Blocking cookies may affect account or checkout functions, while opting out through Privacy choices is designed not to affect shopping.\n

liviabeauty.ca may include links to other websites owned by us, the websites of our business partners, vendors and/or advertisers. Except as provided herein, we will not provide any of your personal information to these third parties without your prior consent. liviabeauty.ca provides links to third-party websites as a convenience to the user. The inclusion of a link does not imply our endorsement to that company, its websites, or its products and/or services. These linked websites have separate and independent privacy policies, which we recommend you read carefully. We have no control over such websites and therefore have no responsibility or liability for the manner in which these organizations collect, use or disclose your personal information. liviabeauty.ca strives to ensure that your personal information is fully protected, However, data transmission over the Internet cannot be deemed 100% secure. We will keep your information safe from unauthorized access, use or disclosure, to the best of our abilities, as is reasonable. liviabeauty.ca cannot ensure or warrant the security of any information you transmit to us via the internet.

We use Meta, Google, Microsoft, Pinterest, and cookie-free Umami measurement to understand visits, shopping events, orders, revenue, and advertising performance. These tools may process page and landing paths, campaign tags, product and order event data, cookies and advertising click identifiers, IP address, and browser user-agent information. For Meta matching, contact and account fields may be normalized and SHA-256 hashed before transmission, including email, phone, customer or guest ID, name, city, province, postal code, and country. We do not send passwords, payment-card details, street addresses, birth date, or gender for advertising matching.\n\nThe measurement preference cookie lasts 180 days. Sanitized cart attribution is retained for up to 180 days and Meta browser match context for up to 90 days; successfully sent queue records are retained for a shorter operational period. Providers apply their own retention terms after receiving data. Platform-attributed results are separate from store order totals and may overlap.\n\nMeasurement is enabled by default. Use the persistent “Privacy choices” action in the storefront footer to opt out or re-enable it at any time. Opt-out stops future optional events, revokes supported vendor consent controls, clears accessible vendor cookies, and removes unsent Meta match context for the active cart. Browser settings, blockers, and platform controls may also limit collection.