American Crew - Whip - 85g

American Crew - Whip - 85g

American Crew Whip is a feather-light styling whip that delivers natural-looking volume, separation, and control—without weight, grease, or crunch. Designed with a whipped, creamy consistency, this formula melts into the hair, offering soft, pliable hold and a subtle, healthy shine that lasts all day.

Perfect for tousled, textured styles or laid-back grooming routines, it leaves hair touchable and reworkable—never stiff or sticky. 

Benefits

• Lightweight, whipped texture for easy application and control
• Provides light hold with flexible styling memory
• Delivers natural shine—never greasy or matte
• Enhances definition, movement, and touchable texture
• Ideal for creating volume without stiffness
• Silicone-free, water-based formula rinses clean with no buildup
• Light, masculine scent with notes of mint and tea tree

How To

• Apply a small amount to palms and emulsify to loosen the whip.
• Apply evenly through damp or dry hair with fingertips to create soft, pliable hold and separation.
• Layer and style as needed to achieve desired look.

Recommended for fine to coarse hair types with medium to long hair lengths.